Are You Being Strategic In Your Sales Growth Planning?
I see so many CPG companies today attempting to drive revenue by increasing ad spending, leaning into discounts, and hiring influencers. These are all short-term tactics that may produce a…
How Do Digital Brands Think About Physical Presence?
Successful retail brands create memorable experiences in every channel, including physical locations. Even digitally native brands. Why? Because the physical experience offers an engagement with customers that emotionally connects them…
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