New Primal – Revenue Is Vanity: The Hard Truth About Scaling CPG
What if the fastest way to grow was walking away from $15 million in sales? Rose Hamilton, CEO of Compass Rose Ventures and co-host of The Story of a Brand…
ZeroCarb LYFE – Scaling Strategy: E-Com, Foodservice, and Retail Realities
What happens when a founder decides to pull a product off 400 store shelves — not because it failed, but because scaling the wrong economics is a fast track to…
First Day – How First Day Built a $100M Brand Without the VC Treadmill
Growth conceals a weak business. Choice proves whether your brand has earned real trust. Rose Hamilton, CEO of Compass Rose Ventures and co-host of The Story of a Brand Show,…
Raw Sugar – What Retail Really Reveals About Your Brand
Getting on shelf is not the win. Staying there is the business. Rose Hamilton, CEO of Compass Rose Ventures and co-host of The Story of a Brand Show, sits down…
Apothékary – She Left Wall Street to Redefine Wellness
She walked away from Goldman Sachs, spent a year in Mozambique, and came back to build a wellness brand entirely on her own terms. Rose Hamilton, CEO of Compass Rose…
Boarderie – How Boarderie Cracked the Code on Premium D2C Food
Most edible gifting businesses don’t work at scale — the logistics are brutal, the margins get squeezed, and the moment quality slips, the whole experience breaks. Rachel Solomon Fascitelli built…
LensDirect – The Founder Who Refused to Quit
He sold the family business, watched someone else run it into the ground, and then bought it back. Rose Hamilton, CEO of Compass Rose Ventures and co-host of The Story…
Cloud Water Filters – A Second-Act Founder’s Bet That Water Is The Next Major Frontier
In this episode of The Story of a Brand, Rose sits down with Ben Zvaifler, Founder & CEO of Cloud Water Filters — the second-act founder betting that connected reverse-osmosis filtration is the next category to break out in the health-conscious home.
A-Frame Brands – Why Getting Into Retail Might Be Your Biggest Mistake
In this episode of The Story of a Brand, Rose sits down with Ari Bloom, Founder & CEO of A-Frame Brands — the strategic operator behind multiple consumer brands built across 10,000+ retail doors.
Vitaminis – The Problem With Vitamins No One Talks About
Building a brand in the wellness space is one thing—reimagining how consumers experience vitamins entirely is another. In this episode, Rose sits down with Leslie Danford, Founder at Vitaminis, to explore how she’s doing exactly that.
Why Pet Healthcare Is Broken and How Dutch is Rebuilding it
Rose sits down with Joe Spector, Founder and CEO of Dutch Pet, Inc., for a fascinating conversation about building not just a company—but a completely new consumer behavior.
Caddis – The Anti-Anti-Aging Brand Changing Everything
In this episode, Rose sits down with Tim Parr, Founder and CEO of Caddis, for a bold and refreshing conversation about building a brand for a demographic the industry has largely ignored.
Forrester Research – Retail Strategy in the Age of Marketplaces and AI
In this episode, Rose sits down with Sucharita Kodali, Vice President and Principal Analyst at Forrester Research, for a thoughtful and strategic conversation about the forces reshaping modern retail.
Vitamin Shoppe – Brand Is Not Marketing. It’s the Business
In this episode, Rose sits down with Lisa Chodnofsky, Chief Brand Officer for Vitamin Shoppe, for a thoughtful and energizing conversation about what it truly takes to steward an iconic brand in today’s evolving wellness landscape.
What the Next Generation Really Thinks About Brands
In this episode, Rose sits down for a deeply personal and insightful conversation with her daughter, Lexy Hamilton, a sophomore at Indiana University’s Kelley School of Business.
Walmart – Building Commerce Around Creators, Not Campaigns
In this episode, Rose sits down with Sarah Henry, VP, Head of Content, Influencer, & Commerce at Walmart, for a timely and deeply insightful conversation about how commerce is being reshaped by creators, content, and culture.