Author Rose Hamilton Published on: July 7, 2023 Tags Brand Identity Is Your Brand Story As Clear As It Could Be? Is your brand story as clear as it could be? There’s an old saying: “The shoemaker’s child has no shoes.”
Author Rose Hamilton Published on: July 7, 2023 Tags CPG Fundraising Strategies for Sustainable Growth in the Current Market The current market may not be an ideal fundraising environment, but capital is still within reach for businesses with profitable
Author Rose Hamilton Published on: July 7, 2023 Tags CPG Customer Acquisition or Customer Loyalty? You’ve built an incredible CPG brand, but are you investing enough in customer retention? We all know the adage, “It’s
Author Rose Hamilton Published on: July 6, 2023 Tags CMO Are You Being Strategic In Your Sales Growth Planning? I see so many CPG companies today attempting to drive revenue by increasing ad spending, leaning into discounts, and hiring
Author Rose Hamilton Published on: May 9, 2023 Tags brands Why Omnichannel is a Must For CPG Brands Did you know marketers leveraging three or more channels in a single campaign achieve a whopping 287% higher purchase rate?
Author Rose Hamilton Published on: May 8, 2023 Tags brands 3 Myths About Achieving Profitability in CPG I keep hearing that the worst is yet to come as brands and investors grapple with a tougher fundraising environment.
Author Rose Hamilton Published on: May 5, 2023 Tags #retail #innovation Without innovation, how is one retailer any different than the other? Without innovation, how is one retailer any different than the other? Success in retail and #retailgrowth requires constant #innovation. Innovation
Author Rose Hamilton Published on: April 7, 2023 Tags #DirectToCommunity #BrandIdentity #consumerpackedgoods #CPG #BrandStrategy From “Direct to Consumer” to “Direct to Community” Are you struggling with profitably scaling your DTC business? Transform your results with a slight shift in mindset. Join me
Author Rose Hamilton Published on: March 31, 2023 Tags #brands #customeracquisition #omnichannel #beautybrands #petbrands Founders & CEO’s: day-to-day balance Founders and CEOs, can you relate? You plan time in your day to focus on the long-term strategy for growth,