Author Rose Hamilton Published on: April 8, 2022 Tags CMO DTC Communities What is a community? By definition, a community is a feeling of fellowship with others, as a result of sharing
Author Rose Hamilton Published on: April 8, 2022 Tags brands Navigating the Launch: Key Questions for CPG Product Distribution Thanks to the explosive growth of Ecommerce, launching a new CPG product has never been easier. However, according to #Nielsen, 3,000
Author Rose Hamilton Published on: April 8, 2022 Tags CMO Human Values: The Core of Brand Loyalty When did you last say, “I love this brand,” and didn’t have an outstanding customer experience? I believe in three
Author Rose Hamilton Published on: April 8, 2022 Tags brands Boosting Brand Engagement with Strategic Content Creation Whether posting, blogging, creating podcasts, or making videos, no one can deny that relevant quality content is KEY for engaging
Author Rose Hamilton Published on: April 8, 2022 Tags brands Optimizing Brand Storytelling How important is storytelling? I would submit it’s EVERYTHING. It’s the compass for your marketing strategy. Yes, storytelling. Brand storytelling
Author Rose Hamilton Published on: April 8, 2022 Tags CMO Tech Investments I’ll never forget the day I was asked, “What is the best way to represent tech investments in our growth
Author Rose Hamilton Published on: April 8, 2022 Tags aaptiv Resilience and Recovery: An Athlete’s Journey Post-COVID Have you ever felt like you’re just ready to give up? As a trained athlete since the age of three,
Author Rose Hamilton Published on: April 8, 2022 Tags CMO The Beauty Market in 2022 The beauty category is heating up! What’s driving it? Social Commerce. The next two years will be crucial for beauty
Author Rose Hamilton Published on: April 8, 2022 Tags CMO Build your Email Lists Now that third-party cookies are going out the door in 2022, it’s never been more important for CPG brands to