consumer goods

Profitability in Consumer Packaged Goods Industry

Rose Hamilton

January 18, 2024

consumer brands

Driving Profitability in the Consumer Packaged Goods (CPG) Industry: A Customer-Centric Approach

In the dynamic and competitive world of Consumer Packaged Goods (CPG), achieving sustained profitability requires more than just traditional strategies.

Rose Hamilton

January 11, 2024

Branding

Full Funnel Marketing Strategies: Mastering the New Era of Integrated Campaigns

In the rapidly evolving world of digital marketing, the shift towards a more holistic approach is becoming increasingly crucial. Full

Rose Hamilton

January 10, 2024

Branding

The Silent Catalyst: Unleashing the Power of Internal Marketing in the CPG Industry

In the dynamic and ever-evolving Consumer Packaged Goods (CPG) industry, where innovation and consumer engagement are key, the game-changing strategy

Rose Hamilton

May 9, 2023

brands

Why Omnichannel is a Must For CPG Brands

Did you know marketers leveraging three or more channels in a single campaign achieve a whopping 287% higher purchase rate?

Rose Hamilton

May 8, 2023

brands

3 Myths About Achieving Profitability in CPG

I keep hearing that the worst is yet to come as brands and investors grapple with a tougher fundraising environment.

Rose Hamilton

May 5, 2023

#retail #innovation

Without innovation, how is one retailer any different than the other?

Without innovation, how is one retailer any different than the other? Success in retail and #retailgrowth requires constant #innovation. Innovation

Rose Hamilton

March 13, 2023

brands

How can we reduce customer acquisition costs?

“How can we reduce customer acquisition costs?” It would be one of the Top 3 questions I get when working

Rose Hamilton

February 27, 2023

brands

If you can’t FIND time; you must MAKE time.

“If you can’t FIND time; you must MAKE time.” – Rose Hamilton Warren Buffet famously said “The difference between successful

Rose Hamilton

February 22, 2023

brands

Stay on Top of Your Game with Tech!

Marketing automation is nothing new. By definition, it means utilizing software and digital tools to automate repetitive marketing activities.

Newsletters