April 28

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Scott Mitchell

“In today’s highly-competitive market, it’s critical to develop investment conviction as fast as possible. Rose added true Ecommerce expertise in our due diligence process when we were evaluating a Direct to Consumer business. She helped us uncover hidden challenges and opportunities based on her experience as an operator that we might not have considered otherwise. As a result, we were more confident when leaning into a higher valuation due to her insights.”

Rose Hamilton

About the author

With over 20 years in Omni-channel retail, Rose is a proven Ecommerce expert specializing in evaluating, launching, growing and scaling Direct to Consumer businesses.


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